New Rumble web design launches

The platform said the improvements will allow users to navigate the website more easily.
Rumble is displayed on the screen of an iPhone on January 12, 2021.

The video platform Rumble on Tuesday announced the launch of a new web design and interface.

Taking aim at YouTube, Rumble said the new design is "one small step in the road to dethroning the largest platforms in the world."

Rumble, which has gained popularity amongst conservatives as an alternative to YouTube, said the improvements will allow users to navigate the website more easily. 

The new design includes "higher-definition thumbnails," more statistics on videos and an improved search function.

"We will not stop here. Improving our video-sharing platform will continue to be one of our top priorities in 2023," Rumble Chairman and CEO Chris Pavlovski said.