Walt Disney Company announces deal with Colin Kaepernick

Former NFL quarterback Colin Kaepernick is teaming up with The Walt Disney Company.

"The Walt Disney Company today announced an overall first-look deal with Colin Kaepernick’s production arm Ra Vision Media," according to a press release. "The partnership will focus on telling scripted and unscripted stories that explore race, social injustice and the quest for equity, and will provide a new platform to showcase the work of Black and Brown directors and producers," the release said. 

"The first-look deal will extend across all Walt Disney Platforms including Walt Disney Television, ESPN, Hulu, Pixar, and The Undefeated. Kaepernick will work closely with The Undefeated, which is expanding its portfolio across Disney, to develop stories from the perspective of Black and Brown communities," the release said.

The first piece of content related to the deal will be a docuseries about Kaepernick. 

"Using extensive new interviews and a vast never-before-seen archive that documents his last five years, Kaepernick will tell his story from his perspective," the press release said.

Kaepernick's kneeling protests during the national anthem generated debate when he was in the NFL. The cultural divide over athletes kneeling during the anthem still persists.

"We’re looking forward to working with Colin to elevate important stories of lives too often unseen and to deliver them to a vast audience across The Walt Disney Company," SVP and Editor-in-Chief of The Undefeated Kevin Merida said in a statement. "We want to continue to call attention to the issues of racial injustice that America is wrestling with, and do that in new, compelling ways."