Michael Seifert: While boycotts are important, consumers need positive alternatives to turn to

PublicSquare Founder and CEO Michael Seifert talks about how his business supports thousands of vendors that support classic American values so consumers can “put purpose behind their purchase.” “Boycotts are important, but if I don’t have somewhere else to move my money towards then boycotts are insufficient. They’re incomplete,” Seifert says. “And what we try to do for people is create a hopeful, positive alternative to some of the major brands they’re used to shopping with.”