Rumble CEO offers Joe Rogan $100 million to come to his platform in wake of Spotify fallout

Rogan has been hit with a tsunami of backlash from the mainstream media and some musical figures.

Updated: February 7, 2022 - 2:56pm

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Social media platform Rumble is offering Joe Rogan $100 million to bring his immensely popular podcast "The Joe Rogan Experience" to the video platform as controversy surrounding his presence on Spotify continues into another week.

Chris Pavlovski, the CEO of Rumble, posted an open letter Monday saying he stands with Rogan, who is facing several waves of backlash for conducting interviews that disparage the efficacy of the COVID-19 vaccine, and for using the N-word in past discussions.

"We stand with you, your guests, and your legion of fans in desire for real conversation. So we'd like to offer you 100 million reasons to make the world a better place. How about you bring all your shows to Rumble, both old and new, with no censorship, for 100 million bucks over four years?" Pavlovski wrote in the letter.

Rogan was reportedly paid about $100 million by Spotify to acquire the rights to his podcast including all episodes dating back more than a decade. In the wake of the controversy, Spotify and Rogan reportedly made the decision to remove over 70 episodes from the platform. 

Rogan has apologized for the latest round of controversy, in addition to addressing the negative reaction to his discussions about the COVID-19 vaccination.

"I can’t go back in time and change what I said, I wish I could, obviously that’s not possible, but I do hope this could be a teachable moment for anybody that doesn’t realize how offensive that word could be coming out of a white person’s mouth, in context or out of context," said Rogan about his past use of the racial slur.